- 6:00 AM: Shuttle buses begin service
- 7:00 AM: Parking attendants in place
- 11:00 AM: Boulevard opens (pass holders only)
- 3:00 PM: Main Ticket Office/Will Call opens
- 3:00 PM: Mustang Alley opens
- 3:15 PM: Mustang Walk
- 4:00 PM: The Boulevard closed to traffic
- 4:30 PM: All ticket windows open
- 4:30 PM: Stadium gates open
- 5:15 PM: Mustang Band & Cheer march
- 5:30 PM: Boulevard food & beverage service ends
- 6:00 PM: Kickoff
Information coming soon!
3:00 PM - Mustang Alley opens
- Located at the southeast corner of Bishop and Binkley at the former site of Perkins Natatorium, Mustang Alley offers an opportunity for fans to pre-game in the heart of the action on gameday. A variety of food vendors will offer food and drink options for fans.
- Mustang Club donors also enjoy access to a reserved seating area at every home game
- Food vendor options for Baylor game: DFW Elite Catering, Ruthie's Rolling Café, Mi Cocina and Olivella's Pizza
3:15 PM - Mustang Walk
- The SMU Mustang Football Team will walk through Mustang Alley and The Boulevard into Ford Stadium
- Make sure to be there to show your support for the Mustangs
5:15 PM - Mustang Band & Spirit Marches to the Stadium
5:30 PM - Mustang Alley closes
6:00 PM - Kickoff
MAPS & DIRECTIONS
GERALD J. FORD STADIUM MAP
GAMEDAY PARKING MAP
FORD STADIUM CONCESSION MAP
TAILGATING GAMEDAY MAP
INTERACTIVE CAMPUS MAP
PRINTABLE CAMPUS MAP
DIRECTIONS TO SMU
- TICKET SALES: 214-768-4263
Open M-F, 8am-5pm CT
- TICKET OFFICE: Open M-F, 9:30am-5pm CT
- TICKET OFFICE DAY OF GAME:
On the day of the game, the stadium ticket office/will call will open at 3:00 p.m. and all ticket windows open at 4:30 p.m. Gates open at 4:30 p.m.
PARKING & TRANSPORTATION
DART STATION PARKING
Ride the DART from near your house. Parking is free and round trip passes cost $5 per person. Exit at Mockingbird Station. Take the SMU shuttle to the stadium or walk.
Fans should be advised that the communities of Highland Park and University Park have established resident-only parking areas near the SMU campus. Cars without resident parking or guest permits may be cited by the Police Department. Please use caution. SMU recommends parking only in designated SMU gameday parking areas to avoid any issues.
THE BOULEVARD - TAILGATING
Gather with alumni, family and friends on The Boulevard. Individual game tailgating spots are available. Visit The Boulevard website for more information.
Mustang Club members - tailgate with the Mustang Club on The Boulevard at all home games. Start your college football weekends at the Mustang Club tent in 2015!
- NEW CLEAR BAG POLICY: As at AT&T Stadium in Arlington, the only permitted bags inside Ford Stadium will be those made of clear plastic, vinyl, or PVC which do not exceed 12 x 6 x 12 inches, one-gallon clear plastic freezer bags (Ziploc or similar) or small clutch bags (approximately the size of a hand), with or without a handle or strap.
- Thanks to a small re-route, SMU fans will now have an even greater opportunity to take part in the football team's pre-game Mustang Walk. Click here for details.
- In-stadium, SMU has made additions to its concessions offerings including craft beers and new food items at the South End Zone Grill!
- For families, the south plaza will also feature the Family Zone, an area with inflatables and other kid-friendly entertainment.
- To accommodate student requests, SMU has added a new Student Tent to the South Plaza.
- On the Boulevard, for fans without a tailgating spot, Mustang Alley offers a great pre-game option and opens three hours prior to kickoff
For more information on the 2015 improvements, click here.
As always, you can tweet or email your gameday suggestions to @SMUMustangs or email@example.com.
GuestAssist MOBILE APPS
GuestAssist brings customer service right to your phone, enabling you to start a text message conversation with Ford Stadium staff directly. Navigating the smart phone application - available in both iPhone and Android format - can keep you up to date on parking information or help with directions to find your gate or the closest location of a concession stand.
Download the free GuestAssist App
Send your text question or observation to 214-516-7010.